Hire Art Directors on The Indie List

The Role and Responsibilities of Art Directors

Art directors play an important role in advertising creation process. Here are the roles and responsibilities they can take on.

• Brainstorm ideas and create briefs for the team from these sessions
• Providing creative ideas and feedback on ads, copy, social media marketing, and other marketing materials
• Working with the client team to create a brand voice and look and ensuring these are used consistently throughout the various marketing campaigns
• They will help oversee a creative project until it is complete
• They can originate creative ideas and concepts which will help you grow your business

How a Freelance Art Director Can Benefit Your Business

Although art directors play an important role, you may not need a permanent art director. You may find that you only need them to oversee particularly important projects. If you find yourself needing the right talent for a short period or for a pre-defined project, it may be in your company’s best interest to hire a freelancer.  

Hiring a freelance art director will help your company on projects when needed. You will receive creative direction on projects and your company’s creative vision will be achieved within your budget.

Apart from the costs involved, finding the right creative talent for your company takes time. The recruitment process can be long and daunting. When you hire a freelance art director from The Indie List, we significantly reduce your time by taking care of the vetting of suitable and experienced freelance candidates.